The FreedMan Chair

A better way to sit

The FreedMan Chair is the only chair in the world that allows the spine and pelvis to achieve the same posture in sitting as when standing. Whilst conventional chairs work against the body's inherent anatomical structure the FreedMan Chair works with it and helps you to sit correctly and healthily.

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Venture Founders

The science

Put simply, our belief is that humans were not meant to sit for prolonged periods. We have stood and walked upright for over 1.5 million years and for the last 10 thousand or so most societies have been centred on farming. It's only over the last 100 years or so that sitting has become common at work and it's only in the last 15 years or so that we've been sitting for increasingly long periods in front of computers. Watch the video to see more on the science behind the FreedMan Chair.

Sitting posture with lumbar support and raised seat

Sitting posture with lumbar support and raised seat.

Sitting evolution

It's well known that most conventional chairs force the sitter to slump forward.

This is because their seat pan's limited forward slope is such that the sitter's thighs are in a position where the pelvis is rotated backwards and the lumbar lordosis is flattened.

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The technology

The seat pan of the FreedMan Chair articulates on a specially made stainless steel ball, which allows a controlled, rising and lowering of each side of the seat.

This allows the seat to match any pelvic height imbalance that the sitter has when standing and therefore maintains their side-to-side spinal curves.

The Technology


10kg / 22lb
Seat height
430mm / 16.9"
Adjustable to
550mm / 21.7"
620mm / 24.4"
620mm / 24.4"

The mechanics

When we began work on the FreedMan Chair, we wanted to completely challenge the convention of the way people sit and have been sitting for the last 7,000 years or so. No-one has ever tried to replicate the human standing posture when sat on a chair before, so here’s what makes our chair so unique...

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Our blog

The FreedMan Chair – Mark IV

Final production

January 11, 2015

I’ve been busy getting sorted for our trip to China to oversee the final production of your chairs. The first batch of chairs arrive at the UK port on 16th of January (despite the ship crashing-seriously!), will be in customs for 5 days and then will be coming out to the first lucky people 2-4 days after that. So before the end of January.

The next batch should be ready for checking (by myself and Dean, our lead engineer) this Tuesday 13th Jan and hopefully ready for shipping Friday or Monday and will be at their destinations approximately 5 weeks after that.

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The first batch is on the boat!

December 16, 2014

That’s right we have chairs on their way to us in the UK! I know it seems like it’s taken an age (I certainly feel about ten years older…) but it’s a real landmark to finally have some consumer-ready chairs on their way. This is a small batch of 150 and they were sent to the port a week ago. Since then we’ve cleared the decks at our production line, had many discussions over improving production and quality-checking processes, updated work instructions, etc, etc. We are now continuing with the follow-on production.

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Product Innovation award

Almost there…

November 18, 2014

We’re getting closer… We should receive tomorrow what we hope will be five perfect, consumer-ready chairs. We resolved the pad over-molding issue, but out of the five samples we received two weeks ago two had minor defects that meant they were not as we wanted. Some of the tapped holes had swarf (small bits of aluminium flakes) left in them which made the chairs difficult to assemble and so we had to call in our quality control guy over there and upgrade the assembly and checking processes.

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Chair news


The health hazards of sitting

July 15, 2014

We know sitting too much is bad, and most of us intuitively feel a little guilty after a long TV binge, but what exactly goes wrong in our bodies when we park ourselves for nearly eight hours per day, the average for a U.S. adult? Many things, say four experts, who detailed a chain of problems from head to toe. An informative infographic from…

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Standing orders – the perils of sitting down

July 15, 2014

WINSTON CHURCHILL knew it. Ernest Hemingway knew it. Leonardo da Vinci knew it. Every trendy office from Silicon Valley to Scandinavia now knows it too: there is virtue in working standing up. And not merely standing. The trendiest offices of all have treadmill desks, which encourage people to walk while working. It sounds like a fad, but it does have a basis in science.

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The lowdown on the side-effects of stand-up desks

July 13, 2014

An increasing number of experts are saying that sitting for long periods is the “new smoking” in terms of increasing our risk of death and disease – no matter how ergonomic your chair or how extensive your weekly exercise routine. This is because leg and back muscles become…

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See it in action

With the Sayduck app, you can discover how the FreedMan Chair will look in your home or office.

All you need to do is follow the link below to print our special marker page, and use it with the Sayduck app, available for free on the Apple App store or on Google play.



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Sayduck App